Planning & Campaign Manager
Bloomberg LP has built a significant Media business spanning television, digital, magazine, radio and live event platforms across the globe. In the midst of a historic time in the Media industry, Bloomberg Media is growing its global footprint and reach through new innovations from Originals to New Economy.
We work hard, and we work fast – while keeping up the quality and accuracy we’re known for. It’s what keeps us inventing and reinventing, all the time. “Our culture is wide open, just like our spaces!” We bring out the best in each other. And through our countless volunteer projects, we help bring out the best in the communities around us, too. You can do outstanding work here. It’s up to you to make it happen.
The Planning and Campaign Management team plays a pivotal role in connecting client objectives with Bloomberg Media’s cross-platform advertising capabilities. As strategic collaborators, we bring together creativity, data and product knowledge to develop media solutions that deliver meaningful results for our clients. We are involved in the full campaign lifecycle, from plan creation through to execution and reporting, ensuring campaigns are delivered successfully and perform against defined KPIs. Success in this role requires adaptability, curiosity and a proactive attitude. We are looking for someone who thrives in a fast-paced, ever-evolving environment and is confident working across a suite of media channels, including TV & OTT video, digital display, social, audio, print and live events.
We’ll trust you to:
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Develop a strong understanding of Bloomberg Media’s audience, platforms, advertising products, and targeting capabilities, and stay up to date with new offerings and product developments
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Collaborate with cross-functional teams to create strategic and creative single or multi-platform media plans that are aligned with client objectives
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Use industry data and research tools to inform planning decisions
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Process insertion orders (IOs) accurately and coordinate campaign set-up, ensuring a smooth handover to post-sale teams
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Partner closely with Sales, Ad Operations and Client Services during the post-sale phase to ensure media plans are executed as intended, deliver against KPIs, and contribute to overall client success and retention
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Monitor and analyze campaign results to uncover actionable and unexpected insights that inform ongoing optimizations and help Sales partners deliver timely updates to clients
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Produce compelling mid and end-of-campaign reports that showcase results, highlight key learnings and support client renewals
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Use strong communication and time management skills to juggle multiple priorities effectively
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Adapt and thrive in an evolving, fast-moving environment
You’ll need to have:
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A minimum of 3 years of digital media planning experience at a publisher or agency; cross-platform planning experience is preferred
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Strong media planning principles, campaign performance metrics, and media buying processes
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Strong analytical skills, with the ability to interpret data and present meaningful insights in clear, visually compelling formats using PowerPoint or Google Slides
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Proficiency in Microsoft Excel and Google Sheets, including knowledge of pivot tables, lookup functions (e.g. VLOOKUP, XLOOKUP) and charts
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Familiarity with campaign management tools such as Google Ad Manager, Operative, DoubleVerify and Salesforce
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Technical aptitude to quickly learn and embrace new tools, systems and processes
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Strong problem-solving skills and a solutions-oriented approach
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The ability to build and maintain strong professional relationships with partners
Life at Bloomberg is many things, but it’s never dull. We’re a truly global business with a truly diverse workforce. We pride ourselves on being open, inclusive and collaborative, and provide a work environment that inspires our employees to be their best. We offer competitive compensation, comprehensive healthcare coverage, and programs to support you and your family through different life stages, from parental leave to generous retirement savings plans.
If this sounds like you:
Please apply and you’ll be notified on the next steps.
Bloomberg is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of age, ancestry, color, gender identity or expression, genetic predisposition or carrier status, marital status, national or ethnic origin, race, religion or belief, sex, sexual orientation, sexual and other reproductive health decisions, parental or caring status, physical or mental disability, pregnancy or parental leave, protected veteran status, status as a victim of domestic violence, or any other classification protected by applicable law.
Bloomberg is a disability inclusive employer. Please let us know if you require any reasonable adjustments to be made for the recruitment process. If you would prefer to discuss this confidentially, please email amer_recruit@bloomberg.net